Frequency: Monthly

Focus: Copywriting

What Makes It Hall-of-Fame Worthy:

• Quick bites of information
• Pearls of wisdom from one of the most respected copywriters today
• Readers contribute some content
• Newsy, relevant, current

Frequency: Monthly

Focus: E-Mail Newsletters (Ezines)

What Makes It Hall-of-Fame Worthy:

• Reader Interactive
• Actionable advice
• Insightful Interviews
• Useful Resources
• Great giveaways

Frequency: Weekly

Focus: General Marketing with an emphasis on writing

What Makes It Hall-of-Fame Worthy:

• Short ezine (usually one article with only a few ads
• Very opinionated
• Spot-on arguments - Yudkin is unafraid to go against the grain
• Sharp, insightful and always honest

Frequency: Weekly

Focus: E-Mail Marketing

What Makes It Hall-of-Fame Worthy:

• Insightful and relevant surveys
• Useful information for e-mail marketing
• Case Studies

Frequency: Weekly

Focus: General Marketing Tips from Industry Experts

What Makes It Hall-of-Fame Worthy:

• Up-to-date articles from marketing experts on current events
• Information readers can use immediately
• Rankings for most popular previous articles
• Readers can rate each article and give the authors feedback
• Blog that gives real-world interpretation of academic marketing research

Editor: Joan Stewart

Frequency: Weekly

Focus: Effective Public Relations

What Makes It Hall-of-Fame Worthy:

• Great tips on getting publicity on a shoestring budget
• Short articles
• Links to affordable resources such as teleseminars and Joan's famous, and effective, special reports
• Hound Joke of the Week to finish off a very polished and professional ezine

Frequency: Bi-weekly

Focus: Publishing Ezines

What Makes It Hall-of-Fame Worthy:

• Endearing, personal welcome note
• Relevant, actionable advice readers can immediately apply to their businesses for almost instant results
• Affordable and effective resources
• One sharp, well-written article in every issue

Frequency: Weekly

Focus: Internet Marketing

What Makes It Hall-of-Fame Worthy:

• Extremely opinionated, Harmony is known for her long rants on current events in e-mail marketing
• Very relevant, useful and refreshing
• Sharp, well-written articles
• Excellent Internet marketing resources

Frequency: Weekly

Focus: E-Mail Marketing

What Makes It Hall-of-Fame Worthy:

• Short, insightful articles
• Always pertinent
• Great interpretations of surveys and statistics

Frequency: Monthly

Focus: Copywriting

What Makes It Hall-of-Fame Worthy:

• Imaginative premise: The ezine is presented as a meal, complete with an appetizer section at the very beginning all the way to toothpicks at the end.
• Useful information for current and aspiring copywriters
• Great resources
• All articles, besides the Appetizer which is written by the editor each month, are submitted by subscribers, giving it a great feeling of community

Editor: Debbie Weil

Frequency: Weekly

Focus: Business Writing

What Makes It Hall-of-Fame Worthy:

• Concise, to-the-point articles
• High standards of editorial excellence
• Very business oriented
• Actionable information readers can immediately use to improve their E-mail or Website copy
• Clear explanations of sometimes complex new developments in e-mail marketing